Wednesday, January 2, 2008

Rihanna Hooks Up With H&M For New Line

Rihanna is joining up with trendy retailer H&M and other musicians such as My Chemical Romance, Timbaland, Ziggy Marley and Good Charlotte to launch a collection of T-shirts, hoodies and tanks aimed at teens 15 to 24.

The line, called Fashion Against AIDS, launches in February and hopes to raise awareness of the disease among teens with slogans like "Believe" and "Stop and Think." Prices are expected to range from $12 to $34, and 25 percent of the sales from the collection will go to HIV/AIDS-prevention projects around the world.

"Supporting YouthAIDS through the Fashion Against AIDS campaign was a great way to encourage my fans to join me in the fight against HIV/AIDS. I love that H&M is providing a fashionable and easy way for young people all over the world to get involved in this worthy cause," Rihanna said in a statement.

Source ET


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