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Hammer is choreographing a new career as co-founder and chief strategy officer of DanceJam.com.
The Web site, scheduled to debut in mid-January, will try to upstage YouTube and become the Internet's hub for sharing and watching dance videos.
DanceJam then hopes to make money by grabbing a piece of the rapidly growing Internet advertising market, which is expected to rake in $27.5 billion in 2008, according to eMarketer.
Go Hammer, can't wait.
"You Can't Touch This" was playing on the radio a few days ago and I was explaining to Andrew how back in the day I'd purchased the "Hammer" pants because I was so loco over the song.. Oh the memories..
www. DanceJam.com
Source: Yahoo News
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